Episode 1

Ophthalmology Business Academy Vision and Podcast Strategy

by Ophthalmology Business Academy | November 23, 2022

What has led to the start of the “Ophthalmology Business Podcast”?

In this show, Guido Piquet, Chief Operations Officer at Mann Eye Institute & Naren Arulrajah, Introduces the brand new podcast series & platform – Ophthalmology Business Podcast.

Naren Arulrajah, CEO of Ekwa Marketing, Founder of Ophthalmology Business Academy and author of 16 distinct publications, shares his unorthodox road to entrepreneurialism & what has led him to start the Ophthalmology Business Academy and the benefits for the academy members and the vision, mission, and strategy behind the academy.

Our gift to you, 12 months of free membership: www.obacademy.org/register/ 


  • 00:00:09  – Introducing Ophthalmology Business Podcast.
  • 00:00:48  – Introducing Naren Arulrajah 
  • 00:01:40  – Purpose and a view to the academy
  • 00:03:47  – Who it’s for and who do we cover
  • 00:05:20  – The difference between OBA and other academies
  • 00:08:50  – Benefits for ophthalmologists & the topics covered
  • 00:13:24  – Educational resources and free access to members
  • 00:15:53  – Free membership & access to all resources from the comfort zone
  • 00:16:55  – Reinventing ophthalmology, Behavioural Science, and Psychology
  • 00:18:30  – Final thoughts


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