Episode 14

Patient Engagement Trends

by Ophthalmology Business Academy | February 22, 2023

The healthcare industry has evolved to become more complex with various stakeholders such as providers, payers, and patients. Patients, in particular, find it challenging to navigate through the complex healthcare system, which could lead to poor healthcare outcomes. Patient engagement is a strategy that aims to simplify and streamline the patient’s journey, making it more accessible and convenient for them.

In this episode, Brian Stone, Co-founder & Chief Strategy Officer of Clearwave, an expert in patient engagement, shares his insights on the importance of strategy in the healthcare industry. He emphasizes the need for healthcare providers to adopt patient engagement platforms to improve patient experiences, drive patient satisfaction, and enhance healthcare outcomes. He also shares his experiences working with physicians and practice owners to develop and implement patient engagement strategies and platforms.

Overall, this episode is a valuable resource for anyone interested in learning about the critical role that patient engagement plays in the modern healthcare system. It offers a comprehensive overview of patient engagement platforms, their benefits, and how they can be used to improve healthcare delivery.


  • 00:01:29 – Brian Stone’s journey in ophthalmology
  • 00:02:34 – Understanding “Patient Engagement”
  • 00:04:04 – Guido shares his negative patient experience
  • 00:04:54 – The benefits of investing in patient engagement tools for medical practices
  • 00:08:11 – Improving patient experiences through patient engagement platforms
  • 00:10:50 – Enhancing the payment experience with patient engagement tools [ Listen to Episode #10, “Patient Payment Experience” ]
  • 00:15:23 – Patient engagement tools for different demographics
  • 00:18:01 – Strategies to simplify the patient engagement
  • 00:22:19 – Why some people are reluctant to make changes or investments
  • 00:27:22 – Upcoming trends in patient engagement
  • 00:31:32 – Upcoming trends in patient engagement


Brian Stone

Co-founder & Chief Strategy Officer of Clearwave

Brian Stone is a highly accomplished healthcare entrepreneur with over 35 years of experience leading and founding successful companies in the industry. In the late 1980s and early 1990s, he founded and managed two radiology imaging companies. In 2000, he founded a health information exchange company that he sold in 2004.

Brian’s passion for innovation and his exceptional entrepreneurial skills led him to co-found Clearwave in 2004, where he currently serves. His extensive experience and expertise in healthcare entrepreneurship have been instrumental in the success of Clearwave, which has become a leading healthcare technology company. Brian’s vision, leadership, and unwavering commitment to excellence have made him a highly respected figure in the industry.

Throughout his career, Brian has held various leadership positions, including Chairman, CEO, COO, and CFO. He has been at the forefront of innovation in each of the companies he founded, with each becoming a pioneer in its respective business.

Connect with Brian Stone

LinkedIn: linkedin.com/in/brian-stone-7912066


Share this Podcast: